Shipper analytics
The shipper dashboard answers one question in several ways: where is my freight budget going, and am I getting value for it?
Where to find it
In the app: Dashboard → Analytics → Shipper Analytics (/dashboard/analytics/shipper).
The stat cards
Across the top:
- Spend · last 30 days, · last 90 days and · last 365 days — total agreed price on your bookings in each window, with the trip count.
- Avg rate / tonne-km — what you’re paying per tonne carried per kilometre. Only trips that carry both a distance and a weight count towards it, so the card shows its sample size alongside the figure. This is the number to quote when you’re negotiating.
The sections
- Backload savings — estimated ZMW saved by taking a backload instead of a headhaul, measured against the median headhaul rate on the same lane. It only counts a saving where there’s a decent sample of comparable headhauls, so it’s conservative by design.
- Top lanes by spend — your highest-spend lanes over the last 365 days, with trips and total.
- Top transporters — the same, by carrier.
- On-time delivery rate — per carrier: delivered trips, how many were measurable, and the percentage that arrived by the promised time. A trip is only measurable if the load carried a scheduled or estimated delivery time, so a carrier can show delivered trips and a blank rate.
Whose numbers you see
Your own bookings, plus your company’s if you belong to one. Booking as an individual is fine — you’ll still see your spend. Cancelled bookings are excluded everywhere.
Exporting
Export CSV downloads shipper-analytics.csv immediately, with columns for type, name, trips, total spend (ZMW) and on-time rate %. It’s a plain download, not a saved report.
What isn’t here
There’s no warehouse utilisation metric on this dashboard, no filter panel, and no export history. Warehouse capacity lives in Fleet — see Warehouse capacity.
Where to go next
- Lane rate intelligence — what everyone else pays on your lanes.
- Invoices and payments